A product launch demands an invitation that signals arrival, not just an event. The tone walks a careful line between celebration and business—you're marking a milestone while inviting people to witness something new.
The makers of Meridian Skincare request the pleasure of your company at the introduction of
Thursday, April 17
6:00 PM
Meridian Design Studio
487 Franklin Street, Brooklyn, New York 11222
Business Casual
RSVP by April 10 at revelpost.com/meridianskincare or reply to this invitation
Light refreshments and live product demonstrations
Free · no credit card · one design on us
Starts from: “You're launching a sustainable skincare line at a design studio in Brooklyn next month, 6 PM, and want an invitation that feels premium but approachable.” — edit anything once it's designed.
See it in any house style
Wording examples
Formaltheir new collection of botanical remedies, carefully formulated to restore and refine.
An evening of innovation and intention
Thursday, the seventeenth of April
at half past six o'clock
Meridian Design Studio
487 Franklin Street, Brooklyn
ModernMeridian Skincare—a new approach to beauty that starts with clean, purposeful ingredients.
Thursday, April 17 at 6 PM
Meridian Design Studio, 487 Franklin Street, Brooklyn
See the collection, meet the makers, taste what's next.
Business casual. RSVP by April 10.
PlayfulMeridian Skincare—a line of botanical skincare that actually works.
Thursday, April 17, 6 PM | Meridian Design Studio
487 Franklin Street, Brooklyn
Live demos, a toast, and the chance to get your hands on it first.
Business casual. Light bites. RSVP to revelpost.com/meridianskincare
Wording & etiquette
Good to know
The tone stays confident in both cases, but the emphasis shifts. For stakeholders and partners, lead with the business impact and your vision. For press and influencers, emphasize the story—what makes this product different, why now, what you've learned. RevelPost lets you send custom RSVP questions to different guest segments, so you can ask press for outlet affiliation while asking partners about their guest count, all from one invitation.
Time, venue, and a clear call-to-action (RSVP deadline) are non-negotiable. Add a single sentence that captures what makes your product different—not the full pitch, just the hook. Consider including whether guests can expect product sampling, a presentation, or hands-on demos. RevelPost's verified details feature ensures your venue address and RSVP link stay accurate, and automated reminders help attendees actually show up.
Related
Give a window rather than a single hour so the room fills steadily.
Design my grand opening invitation →Keep the invitation about gratitude and leave the pitch out of it entirely.
Design my client appreciation event invitation →Say who else is coming, in general terms, so guests know the room.
Design my networking mixer invitation →Every example above regenerates as your event — your names, your venue, your date, verified.
Start with this occasion →